Food Industry Trends / Ground Beef Recall

July 9, 2019

Food Industry Trends / Ground Beef Recall
Breaking Bad News

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Podcast Description

Food PR experts Jeff Hahn and Jenny Gregorcyk provide some insight on how communications strategy or a lack thereof is impacting the public conversation of a recent, high-profile ground beef recall.

Before revealing the Recall of the Month, Jeff and Jenny focus on some food trend paradoxes, including ethnic foods, curbside pickup and food shopping habits among Millennials.

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Breaking Bad News, Apron Food & Beverage Communications’ podcast, is about food brands, recalls, withdrawals, alerts and issues, and the way they’re treated in the press and on social media.