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Digital Marketing

Make digital simple, relevant and moment-specific

We deliver digital marketing strategies that meet the needs of convenience, speed, and access consumers expect.

When it comes to digital shopper marketing, Apron makes it personal. We strive to understand how a brand’s customers actually behave while they’re shopping and deliver to clients marketing strategies that embrace the way people shop and engage within categories, brands and retailers. Through our research, we recognized food trends have been driven by multicultural growth, life stage changes, and the revolutionary impact of digital, social and mobile media communications platforms which gives food and beverage consumers more options, more information and more control.

Digital planning strategy

At Apron, we believe it’s important for brands, associations, commodity boards and government entities to fully understand the opportunities. Our digital strategists make it simple, relevant and moment-specific. At Apron, we recognize there is no such thing as a one-size-fits-all marketing strategy in today’s rapidly changing marketplace. Our Apron Digital Customer Experience Planning Model offers clients ways to ‘win the shopper’ in direct and measurable ways.

Apron’s Digital Customer Experience Planning Model

Intelligence
  • Marketing & Sales KPIs
  • Analytics Audit
  • Social Intelligence
  • Personas Identification & Development
  • User Testing + Interviews
  • Content Audit
  • Platforms Usage
  • Audit
  • Measurement Plan
Strategy
  • PESO Model Planning
  • Channel(s) + Audience Usage Identification
  • Customer Experience (CX)
  • Strategy Content Strategy
Integrated Customer Experience
  • Paid Media (Programmatic, Social, Search, Native, Display, Sponsored, Other)
  • Purchase Intelligence Platforms
  • Social Community Management
  • Influencer Identification, Outreach & Management
  • Mobile-Web Customer Experience Development
  • Intelligent SEO
  • Content, Concept & Commerce Ad Creation
  • Video Production & Animation
  • Graphic Design
  • Real-Time Social Creative
Performance
  • Analytics Goals Reporting
  • Conversions Optimization Strategy
  • Sales Attribution
  • Performance Reporting (KPIs)

Book a Meeting

Contact

Tim Weinheimer

President and Managing Partner
Email Tim for more information.

What time slot works best for a 30 minute meeting?

Monday

11:00 am-1:30 pm

Tuesday

2:00 pm-4:30 pm

Thursday

8:30 am-10:30 am





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